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Updated: July 8th, 2008 05:26 PM CDT

Pixelplus Unveils New Image Recognition 'System-On-A-Chip'

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via PRNewswire

SEOUL , South Korea , Aug. 14 /PRNewswire-FirstCall/ -- Pixelplus Co., Ltd.(Nasdaq: PXPL), a leading fabless semiconductor company in Korea that designs, develops and markets CMOS image sensors for various consumer electronics applications, today unveiled the "PM1001", the Company's new image recognition 'System-On-A-Chip' ("SoC").

The PM1001 integrates a 32-bit RISC microprocessor and on-chip memories to enhance image recognition algorithms in the cost effective 0.18 um CMOS process technology. The Company believes the PM1001 provides cost-efficiency and reliable performance for image recognition SoC solutions and expects that the highly customized SoC chip will allow the PM1001 to become a practicalir is recognition solution for mobile and non-mobile security applications due to the accuracy, form-factor, and low power consumption exhibited in the SoCchip.

"The Company's image recognition SoC chip, combined with our image signal processing technology and our camera module technology, will enable us to become the total solutions provider for image recognition applications," said Dr. Sang-Soo Lee, Chief Technology Officer of Pixelplus. "We consider the image recognition SoC chip to be one of the Company's most exciting new technologies and believe this will have a positive impact on the growth and development of Pixelplus' business."

While Pixelplus seeks to apply the SoC technology to a broad spectrum ofimage recognition applications, the Company is also currently pursuing separate joint development projects with several firms, which specialize in the analysis and advancement of image recognition technologies. From thatprocess, the Company aggressively seeks to make further technological progress in respect of mobile device, automotive, security and biometric applications, which include iris, facial and finger print recognition applications, as wellas human artery, vein, and blood vessel recognition applications.

The Company notes that engineering and demonstration samples of the PM1001are currently available. Pixelplus plans to commence volume production of the PM1001 in the second half of 2006.

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