Advanced Imaging


Industry News

Updated: July 8th, 2008 05:26 PM CDT

MagnaChip, Launching Smallest QCIF+ LCD Driver Chips

via PRNewswire

SEOUL , South Korea , Feb. 21 /PRNewswire/ -- MagnaChip Semiconductor(www.magna announced today that it developed one of the smallest TFTLCD driver chips supporting QCIF + images for mobile phones.

This product is a TFT LCD driver one chip supporting resolution above QCIFplus (176x220) and 260,000 colors, and has a highly competitive chip sizeamong the currently available QCIF plus products. This solution is a "2nd generation product", says MagnaChip, as the chip size has been reduced by morethan 40%.

Further, the product minimizes power consumption and supports system and video file interface.

MagnaChip plans to start mass production in March at a 0.18 um process at Fab 5 located in Cheongju, Korea.

Mr. Davis Mok , Vice President of Marketing in MagnaChip's Display Solution Division, said, "This one chip solution has excellent performance and cost competitiveness vs. existing product offerings and will be a key product in our portfolio in 2006. This year, mobile phones with QCIF Plus (176x220) LCDare expected to be main stream products in the market, with approximately 30% market share."

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