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Updated: July 8th, 2008 05:26 PM CDT

Broadcom Delivers the Industry's Most Advanced Real-Time, High Definition Video/Audio Encoder/Transcoder Single-Chip Solution

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via PRNewswire

IRVINE, Calif., Dec. 3 /PRNewswire-FirstCall/ -- Broadcom Corporation(Nasdaq: BRCM), a global leader in semiconductors for wired and wirelesscommunications, today announced the industry's most advanced 65 nanometer (nm)real-time, high definition (HD) encoder/transcoder solution. The new single-chip transcoder enables a wide range of consumer devices, with varying videoand audio formats, to share a wide variety of video and audio content whilemaintaining a high degree of digital rights management and security. The newchip is the foundation for capturing audio and video content and forreconciling disparate video and audio content in cable, satellite and IPTVset-top boxes, home media centers, portable media players, cell phones and awide range of entertainment devices for the connected home.

Industry research indicates that there is a strong desire by consumers toeasily connect their entertainment devices within a home network. A part ofthis simple portability challenge is the wide proliferation of disparatevideo/audio playback devices and a wide variety of incompatible sources ofcontent. As a result, the need has emerged for a fast, efficient, highquality, yet flexible transcoding solution that can change the format, the bitrate and the resolution of audio/video content in real-time.

Announced today is the single-chip Broadcom(R) BCM7043 that solves theindustry problem of being able to share non-compatible video and audio contentby transcoding (or matching) it to the proper format being used by aparticular playback device. It provides the most up-to-date foundationaltechnology for encoding and transcoding content in cable, satellite, IPTV andterrestrial set-top boxes, portable media players, cell phones, home mediacenters, personal video recorders, digital video recorders, HD DVD, Blu-rayDisc(R) and universal DVD players/recorders, and personal computers.

The new BCM7043 also provides the encoding and transcoding foundation forfuture devices that support H.264/AVC, MPEG-2 and MPEG-4SP video compression.Its security features (which are particularly important to content owners),and its real-time high definition media encoding and transcoding capabilitiesmake it ideally suited for home entertainment and network applications. Inaddition to performing real-time, high definition H.264/AVC, MPEG-2 andMPEG-4SP encoding and transcoding, the BCM7043 is also capable of real-time,simultaneous quad-channel standard definition (SD) encoding and transcoding.Alternatively, the BCM7043 is capable of transcoding SD content to lowerresolutions at up to six times faster than real-time.

Designed in a 65 nanometer CMOS process, the BCM7043 enables consumerelectronics device manufacturers to add more features, provide portability andoffer more flexible product offerings to their service provider customers. Asa result, service providers now have a solution that allows them to providecurrent and future subscribers with advanced services that include more hoursof stored programs, as well as the ability to transfer non-compatible videoand audio content to various playback devices. Broadcom's 65nm process

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