How do you think the new GigE standards will influence the machine vision industry?
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By Holger Hofmann
Common definitions of “strategy” and “business development” can be found at web-based encyclopedia Wikipedia:
• Strategy: A plan of action designed to achieve a particular goal
• Business Development: Evaluating a business and then realizing its full potential
Due to the importance of business development on one hand and a strong recommendation to work in projects with goals and plans on the other, the term strategic business development (SBD) will be used in this article.
WHERE TO DEVELOP (NEW) ADDITIONAL BUSINESS?
The goal of realizing additional business can be achieved in many different ways depending on your core business, customer base, competition and available budgets and resources. The opportunities for SBD can be grouped into three categories:
• Existing customer/new product
• Existing product/new customer
• New product/new customer
It sounds simple, but opportunities are everywhere, sometimes much closer than expected.