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Advanced Imaging Magazine

Updated: July 8th, 2008 05:26 PM CDT

New Internet Trends in the World of Microscopy

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New Internet Trends in the World of Microscopy

As microscopists made the transition from microscope to computer-assisted imaging, they quickly saw the advantages of the Internet. These days, microscopists are using the Internet to learn about—and shop fornew instrumentation online...

by Barbara Foster

October 2002

The world of computers and microscopes collided aggressively in the mid 1980s. The subsequent expansion of this cooperation to the Internet opened new methods for pursuing research and scientific information. Microscopy/Marketing & Education, Inc., (MME) a strategic consulting group serving microscopy and related imaging arenas, has been tracking the impact of the 'Net on these technologies for the past five years.

MME recently released encouraging new findings from Microscopy & Microanalysis 2002 (M&M), the annual meeting of the Microscopy Society of American (MSA) and the Microbeam Analytical Society (MAS).1 According to MME, trade shows like this one are ideal for conducting market research because they collect an audience of knowledgeable end-users who participate seriously in their surveys. Nearly 20% of the scientific attendees contributed to MME's 2002 study.2

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Internet use for equipment evaluation and purchase is growing.

Internet use for equipment evaluation and purchase is growing


M&M 2002 uncovers a significant growth rate in online purchasing patterns.

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