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Updated: July 8th, 2008 05:26 PM CDT

Carl Zeiss Optronics Awarded

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Award for Product Line Strategy

The Frost & Sullivan Award for Product Line Strategy of the Year is presented each year to a company that has demonstrated the most insight into customer needs and product demands. The recipient company should have optimised its product line by leveraging products with the various price, performance and feature points required by the market.

Frost & Sullivan Best Practices Awards recognise companies in a variety of regional and global markets for demonstrating outstanding achievement and superior performance in areas such as leadership, technological innovation, customer service and strategic product development. Industry analysts compare market participants and measure performance through in-depth interviews, analysis and extensive secondary research in order to identify best practices in the industry.

Carl Zeiss Optronics GmbH

Headquartered in Oberkochen, Germany , Carl Zeiss Optronics GmbH is a member of the Carl Zeiss Group. The company is one of the leading manufacturers of advanced optronic, optical and precision engineered products for military and civilian applications. From its locations in Oberkochen and Wetzlar with 420 employees, Carl Zeiss Optronics serves customers around the world via an extensive network of representatives and sales partners in more than 30 countries. Carl Zeiss is a globally leading international group of companies in the optical and opto-electronic industry. In fiscal year 2005/06 (ended 30 September), the Carl Zeiss Group, which is wholly owned by the CarlZeiss Foundation, generated sales totalling EUR 2,433 million. The Carl Zeiss Group has approximately 11,250 employees, including about 3,400 outside Germany . Further information is available at www.zeiss.com/optronics.

Frost & Sullivan

Frost & Sullivan, a global growth consulting company, has been partnering with clients to support the development of innovative strategies for more than 40 years. The company's industry expertise integrates growth consulting, growth partnership services and corporate management training to identify and develop opportunities. Frost & Sullivan serves an extensive clientele that includes Global 1000 companies, emerging companies and the investment community by providing comprehensive industry coverage that reflects a unique global perspective and combines ongoing analysis of markets, technologies, econometrics and demographics. For more information, visitwww.awards.frost.com.

Contact: Carl Zeiss Optronics GmbH Stefanie Ladel Marketing Services Phone: +49-7364-20-4858 Fax: +49-7364-20-4588 E-Mail: s.ladel@zeiss.de Frost & Sullivan Anna Lay Promotions Coordinator, Best Practices Phone: +49-(0)69-77-0-33-12 E-Mail: anna.lay@frost.com

SOURCE Frost & Sullivan


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