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Updated: July 8th, 2008 05:26 PM CDT

Pixelplus' 1/11 Inch CIF Image Sensor is Featured in Mobile Devices of a Leading Japanese Mobile Phone Manufacturer

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As a fabless semiconductor company, Pixelplus is focused on creating proprietary design technologies to develop image sensors with sharp, colorfuland enhanced image quality, size efficiency and low power consumption.

Forward Looking Statement

This press release contains certain statements, including statements regarding the performance, achievements and capabilities of and demand forPixelplus' PO3010K CMOS image sensor, that are not historical in nature butare "forward-looking statements" within the meaning of the "safe-harbor"provisions of the Private Securities Litigation Reform Act of 1995. Forward-looking statements generally can be identified by the use of forward-looking terminology, such as "may," "will," "expect," "intend," "estimate,""anticipate," "believe," "project," or "continue" or the negative of suchwords or other similar words. Pixelplus cautions readers that forward-lookingstatements are based on the Company's current expectations, estimates andassumptions about our company and our industry, and are subject to a number of risks and uncertainties. These risks and uncertainties, which could cause theforward-looking statements and Pixelplus' results to differ materially,include, without limitation: potential errors, design flaws or any other problems with the PO3010K CMOS image sensor; risks associated with buildingcustomer acceptance of and demand for the PO3010K CMOS image sensor; the development of the market for CMOS image sensors in the camera phone market,as well as in markets for other mobile applications incorporating image sensors; the rapid changes in technical requirements for camera phoneproducts; competitive risks; as well as any other risks detailed from time to time in Pixelplus' filings and reports to the U.S. Securities and ExchangeCommission. Pixelplus expressly disclaims any obligation to update information contained in any forward-looking statement whether as a result ofnew information, future events or otherwise.

Contact: Shane Y. Hong Pixelplus Co., Ltd. 5th Floor, Intellige I, KINS Tower 25-1 Jeongja-dong, Bundang-gu, Seongnam-si Gyeonggi-do 463-811, Republic of Korea +82-31-600-5300 OR Taylor Rafferty: London - Erin Gordon at +44 (0)20 7614 2900 New York - Luis Severiano at +1 212 889 4350 Seoul - Min Kim at +82 (0)2 2000 5753 Tokyo - Yuhau Lin at +81 (0)3 5444 2730 Email pixelplus@taylor-rafferty.com

SOURCE Pixelplus Co., Ltd.


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