Advanced Imaging


Industry News

Updated: July 8th, 2008 05:26 PM CDT

Panasonic Announces Availability of the Lumix DMC-L1 in The United States

via PRNewswire

Dust reduction system

One of the most critical issues with digital SLR cameras with interchangeable lenses is the possibility of dust entering the camera bodyduring lens changes. This dust can adhere to the image sensor and show up asspots on photos taken. Panasonic has solved this problem by equipping the DMC-L1 with a Supersonic Wave Filter system that uses supersonic vibration toshake off any dust clinging to the sensor. This simplifies camera maintenanceand eliminates worries about dust entering the camera body when lenses are being changed outdoors, so users can enjoy themselves and just concentrate onshooting.

Venus Engine III image processing LSI

The Venus Engine III is an image processing LSI developed by Panasonic tomaximize the performance of the Leica D lens and Live MOS sensor. Thisadvanced LSI not only helps reproduce images with outstanding resolution, superior color and detailed gradation, it also distinguishes chromatic noisefrom luminance noise and selectively reduces the chromatic noise, one of thechief sources of image quality problems. This helps the DMC-L1 deliver the superb image rendering one expects from a quality SLR camera. The Venus EngineIII also works swiftly, helping give the DMC-L1 a quick startup time of 0.8seconds, shorter shutter interval, and improved consecutive shooting performance.

Further, the Venus Engine III consumes 20% less power than its predecessor, the Venus Engine II. This combines with the Live MOS sensor's low energy consumption to give the DMC-L1 longer battery life. Users can takearound 450 shots (CIPA standard) on a single battery charge.

Film mode

In film cameras, the brand of film used affects the color characteristics,gradation and color saturation of the photos taken. This gives photographers the option of choosing a particular brand of film to attain a particular desired effect. The DMC-L1 provides a similar option by giving the user atotal of seven "film" modes to choose from, including four color settings(Standard, Dynamic, Natural and Smooth) and three monochrome settings(Standard, Dynamic and Smooth). Just as photographers can switch film brandsto change the imaging characteristics, DMC-L1 users can switch modes toachieve a similar effect.

Two-axis white balance adjustment

In addition to the conventional white balance setting, the DMC-L1 featuresa two-axis setting system that allows even finer white balance adjustment.Making adjustments along a horizontal amber-blue axis and a vertical green-magenta axis, users can set the camera for detailed color cast compensation over virtually the entire color space.

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